Edit [5 Nov 2011] – There are a few comments that are wondering about the motives associated with this post. I’d like to clarify some things in a format that is easily understandable:
- This is a personal blog. It logs whatever I feel like writing at that time. So, read it or take the advice with a pinch of salt. If I have helped you save your time, I’m glad. If you feel happy about your experiences with this agency, feel free to write about it.
- Your comments may take some time (up to a few months) to appear. The sole reason is because I rarely log in. Whatever comments you readers decide to post is completely transparent, and you are free to share your views and experiences.
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I received a call on 22nd February 2011 from Grace (98374814) for an interview appointment. She marketed herself as a representative fron Holborn Consultancy, a recruitment agency under Prudential. I mentioned that I was not interested in financial advisory positions, but she emphasized to me that they were a recruitment agency and have many openings.
I called Holborn Consultancy’s office on Wednesday (23rd February) asking what kind of openings do they have. A malay guy replied me with a vague answer, “we have many different types of openings.”
On 24th February, I went down for an interview. I was asked to do a personality test, then somebody came in to talk to me. He introduced Holborn Consultancy as part of Prudential and that they have openings for 4 positions only. All positions are for Prudential, two of which is management trainee and financial advisory. I forgot the other two.
Of course I rejected the offer as I wasn’t interested in such job scopes at all. Then I left the office after he evaluated my personality traits for me.
I then called Grace to complain about this dishonesty. When I advised Grace to review their recruitment strategy, she retorted that they’ve been doing it this way for years and there’s no need to! Can you imagine the number of fresh graduates that have been cheated into working for Prudential like this? Lying and misleading people like this will only waste the candidate’s time.
And, she had the gall to argue to me, “You’re not qualified anyway!” after I told her off. Such a horrible behaviour from Prudential’s recruitment agency. What a disappointment.
Is this dishonesty something that should be left on it’s own? No. The young ones should be warned of agencies like this. Let this story be known.
Common Practices
It’s sad to know that Holborn Consultancy is not the only such agency. Holborn Consultancy and other recruitment agencies for Prudential do have a similarity that you can be aware of.
- Firstly, they would set up an appointment with you through a phone call, explaining that they found your contact from monster.com or JobStreet.
- Then they will SMS you the location and meeting details. Note here that they will never use email even after you request so.
- Typically, they will give bad service as they are going through a long list of phone numbers everyday.
- They will not have a credible website to their name.
Be careful of such traits if you don’t want to waste your time. I hope I have helped to clear up some things for you.

Jin
February 24, 2011
Supports u! so many misleading stuff’s going on with ignorant people!! thinking that they are so professional when in actual fact, they only package it with beautiful words and titles!! thats right! BLOG IT!!!
Jiahui
August 7, 2011
So sorry for the late reply. I haven’t been logging in to my blog for months. And thank you for the support! I’m surprised that I have so many replies and glad that I helped so many people.
AlmostVictim
October 7, 2011
Hey,thks for your alert,its going to help alot of us from wasting our time. Im also supposed to go for interview with them today at 2pm MND building, but this time round they call themselves “LWK Associates”. I have totally no clue what co.is that and since yesterday I’ve been searching online in vain for any clues/details abt them.So beginning to have doubts,I called their no.and is engaged.I called the mobile and a woman with a china accent picked up and paused for a few secs then say “Ha-loe” in a wary tone.When I say Hello,there was silence and after I repeat Hello several times,she immed hanged my call! This is it! By then I alrdy realised that something is very wrong with this co. Since there is no info on this co,I tried searching for the addr and confirmed my suspicion after reading your post cos all details are the same as mine.Same method,same addr,mobile and name also same.So I
cancel the appt straightaway. It’s a scam,so unethical of them.And btw,after reading thru all these posts, I realised that one of the accomplices is reading these and has also posted
comments (u know who u r),cos its just so obvious having the same name as the 1 in the ad and defending the scamers somemore.
If u are afraid of ppl bad-mouthing yr
co,then DON’T CHEAT/MISLEAD innocents in the first plc!!!
Although there is no serious damage except for wasting our time and $ (travelling expense),but it does caused frustration and I do WARN u (u knw who u r) that sooner or later there will definitely be ppl who will report it to higher authorities for the dishonesty and fraud. So stop while u still can (if u are see this).
Lastly, thanks every1 for the effort to expose this scam esp Jiahui,else I may alrdy be there gong-gong filling up the personality test liao. And sorry for the draggy post.
Angrybear
March 31, 2011
Hi!! OMG i they sent mi the sms of e location n i was suppose to go down for e interview! Luckily i saw ur post n it was extremeli helpful!! Thank you so much..ur kind to post tis online!
Jiahui
August 7, 2011
Hi Angrybear,
I’m glad that I helped. I was very angry that time and didn’t want anyone else to feel the same. I hope you have found inifitely better opportunities elsewhere!
Spencer
May 10, 2011
Haha i just received the call as well today, about job opening.
Thanks for sharing the info, and I shall not waste my time.
Jiahui
August 7, 2011
Hello Spencer,
I’m glad I saved your time! It’s also best not to publish your resume for public to view. They would fish any public resume and start calling!
OoF
May 11, 2011
i went to the place without first googling on the agency and so here i am, and i shared the same mindset with you when you went down. I certainly felt cheated too!!!! Now least i know i’m not the only one feeling cheated by them. TY for sharing!!!
Jiahui
August 7, 2011
Hello OoF,
It’s been months and I hope you’ve found a better opportunity!
shirley1savegaia
June 1, 2011
regarding the free evaluation of your personality trait, do u get the report in the end?
is it like the Myers-Briggs, … etc, personality test that cost quite a lot?
If so, it might be worth the visit just to get the personality report
Jiahui
August 7, 2011
Hi Shirley,
I’m not sure if I’m too late to reply you but I believe this evaluation is freely available online? It is one of the most popular personality tests.
http://en.wikipedia.org/wiki/DISC_assessment
Cynthia
June 1, 2011
Thanks for your blog. I received a similar call and had the appointment tentatively fixed as next tues. I was appalled when they told me they cant email me as there are glitches with the IT system and would take a couple of days before it gets fixed. Hence, I decided to look online for this company as this sounds fishy to me together with their evasive responses to the questions I asked. The same number was used to sms me. Thanks for confirming my hunches, I have since replied an sms for a cancellation and not interested in rescheduling the appointment.=)
Jiahui
August 7, 2011
Hi Cynthia,
Their excuses are purely nonsensical isn’t it?! Like all the other readers here I hope you have found better opportunities
rachel
June 2, 2011
THANK YOU for your post. My bf got a call from them thus I wanted to verify their credibility, they told him they were a ‘headhunting’ company. Yr post saved us time and effort we could have wasted to go down for an ‘interview’. THANK YOU!
Jiahui
August 7, 2011
Hi Rachel,
Gosh, “headhunting” indeed! I’m glad I helped!
TAN CHENG YAN
June 6, 2011
Hi, I just went for an interview with Holborn today. MND building. 6 Jun2011.
got one of their name card. surprised its a hotmail.com email account. shouldn’t they have an proper and official website and proper e-mail server.
The guy told me I am suitable for the job. told me about pop 7 personality test and a 2nd interview. they sell insurance policies to employees in banks like JP Morgan. they don’t do hardselling or cold calling.
I am due for a 2nd interview and pop 7 personality test this week soon. comments pls…..
Jiahui
August 7, 2011
Hi Cheng Yan,
You’ll have to see whether you like sales, I guess. But look, this company’s recruitment strategy is veiled in misleading information and unreliable credibility. I rather you choose sales positions in better companies. I’m curious to know how did it go for you?
weili
June 7, 2011
thank god i came across your post! i have an interview with them this afternoon. guess i can forgo it already.
Jiahui
August 7, 2011
Hi Wei Li,
I thank god that you came to read this as well
yaz
July 18, 2011
Wish I’d read this earlier…now I’m in the office done the personality test…..now waiting for someone…zzz
Jiahui
August 7, 2011
Well, Yaz, it is a lesson well learnt, yes? How did it go for you?
Ash
August 16, 2011
Hi Jiahui, thanks for the blog. I only read your post today after my interview with them!!
They called me last week to arrange an interview and they barely speak English (though I know they don’t have foreign accents). Over the phone, I asked: “Which company are you calling from?” They didn’t explain but just told me “oh, LBW, our boss will interview you”. Then I said “Thank you then but what company is this?”. They finally replied with “Oh, we are based in MND Building”. I asked: “What’s MND”. Because she pronounced MND as in M AND D… it’s such a screw-up pronunciation!!!! Finally, she said: “we are based in Tanjong Pagar.” So I realized it’s an interview with MND (the Ministry of National Development), and strangely I recall clearly I didn’t apply to them, perhaps some gov agencies referred me.
But anyway, I went and first thing I did when I arrived was to fill in the profiling sheet. I was totally taken aback because with my 11 years of experience, I have seen many many things as a start-up entrepreneur and in the corporate sector. After the initial test, I was shown to a small private room for a Career profiling test. I immediately refused the test. And a lady named Gwyneth Boo (Business Dev. Mgr) talked to me. Her English is worst off than a normal English-speaking Thai!! Many statements have to be repeated because I couldn’t understand what she was saying.
Then I told her off immediately that her office and staff lacked the etiquette to introduce themselves and the purpose of the profiling test and the interview. The interview turned out to be a lashing and a quick MBA operational session for the office and herself!!! I couldn’t imagine how she would approached her customers! I also told her that the failure to introduce the purpose of the interview and the company over the phone is plainly dishonest and that’s not the norm for recruitment because their company will be blacklisted when people hear about them. I also told her that for integrity sake, please do not be dishonest and misleading again, because we are also looking for a job with a decent salary. Finally, I asked my application form to be torn up immediately, and she did.
BTW, for those not to fall into this trick, their address is: 9 Maxwell Road #03-03. Annex A, MND Complex. Singapore 069112. At the back of their name card is written “If somebody introduces you to a career that will triple your income in five years (3-in-5), what changes will you consider to make it happen?”
Her email address (which is stripped-out with marker) is gwynethboo@yahoo.com.sg. I really wanna ‘BOO’ at her inappropriate manner which is time-wasting for both parties, especially us!!!
Jiahui
August 17, 2011
Ash, I’m glad to see someone as experienced as you share your encounters with this horrible agency. Many of us share the same sentiments.
Throughout the months, the personnel may change, their contacts and email addresses may, but these things remain the same:
Company: Holborn Consultancy
Location: 9 Maxwell Road #03-03. Annex A, MND Complex
Ash
August 16, 2011
BTW, I have done a search on ACRA, and both “Holburn Consultancy Services” and “Holburn” do not exist!! Apparently they are a HOLE BURNT that doesn’t offer any value-add services or products!!
daemonchylde
August 20, 2011
I’ve got an interview with them next week! At first I really thought it could probably change my unlucky streak (I’ve been looking for a new job you see). But then I got curious, and long story short, I stumble into this blog! Thank you for the warning! Save myself another annual leave.
By the way, for others who are really interested in becoming a financial advisor, I suggest you attend the interview at the Prudential’s (or AIA, Manulife, etc) office itself, don’t go through these ‘consultancy’. I’ve been to a Prudential interview before, and it won’t be as horrible as what the others experienced through this ‘consultancy’.
Cecilia Chua
August 24, 2011
Thanks GOD … to come to this posting, i almost about to go for the interview. today 2pm but after reading the articles i call them and turn down the offer …They mention they have opening for HR position. this time they use 8512 6727 – Ema for LWK Associates – Top 10 companies – 5days work office hour and high pay. Email not avail – server problem. website under constructional. Holborn Consultancy also their company
Just becare dont fall again scam
Cecilia Chua
August 24, 2011
Thanks GOD … to come to this posting, i almost about to go for the interview. today 2pm but after reading the articles i call them and turn down the offer …They mention they have opening for HR position. this time they use 8512 6727 – Ema for LWK Associates – Top 10 companies – 5days work office hour and high pay. Email not avail – server problem. website under constructional. Holborn Consultancy also their company
Just becareful dont fall again scam
parween
August 28, 2011
if you dun like the job or the way the caller called and talk with you than y create a big issue out of it there are people who attended the interview and they are happy with it, basically there are various position avail such as admin hr financial planner etc, maybe that grace lady shes not good n english or something,
Jiahui
September 22, 2011
Please don’t take it personally. This company is dishonest and there are many people here who agree with me. This post has been here a long time and is still relevant.
Doys Lee
September 2, 2011
I receive the similar call to go for the interview at the same address 2 days back. It puzzled me since I never apply job in LWK Associate, I then do some research on the Internet, couldn’t find the ‘right’ company. SMS them to ask for the company website but no reply, call both mobile and land line, always busy.
Finally I come across this posting and it confirm this is a scam.
Thank you and do some research before you try them out.
HanLyn Tresnaslira
September 4, 2011
oh i just got a call from them. they got thru me by an email : ema_parween@hotmail.com as i advertise for a job search in gumtree and yes it was that same Ema and the Tel No. was 85126727. she told me to come for an interview tomorrow @ 11am, and calling me at 10.40 PM! tell me, how improper was that already. so anyhow, i agreed and she said she will sms me the add. and as soon as i received the add, i googled it up and this page came up. so i sms her back asking what company is it, and she replied ;
”My company is in the finance industry, mainly we are into fixed deposit, trust fund, equity bond, investment… For admin if u dun have experience in this industry we will provide you with training, its a fun job… If your lucky you might be selected for our scholarship which we are providing now”
thank god i came upon this blog. save my current job and time!
and yes, they gave me the add as : MND complex, annexe A 03-03, tanjong pagar mrt.
Lyn.
RW
September 19, 2011
98374814 just called me to arrange an interview with me @ 9 Maxwell Roard MND Complex Annex A, #03-03 S(069112), LWK Associate. Thanks for sharing this info.
Wendy
September 28, 2011
I received a call today from a lady called Emma, asking me to go for a job interview. I was a bit baffled by the job offer and I said I couldn’t commit to a full time job now. So she quickly changed her words and said something like they can also arrange for part-time, etc. But the job offer has to do with billing and finances, which is something I’m not keen actually. The tele conversation sounded vague and evasive to the questions I asked. So I decided to check them out. Thank goodness for all the reviews and Jia Hui to put this up in the first place. I’m saved in the nick of time before my interview tomorrow and I’ve smsed to decline the interview. True enough the name – LWK Associate, address – #03-03, Maxwell Road, MND Complex and mobile number – 98374818, matched the all info provided in all your posts. By the way, they are using this landline number: 62223998 to call you. Maybe now too late to retrieve my CV from Monster.com, but certainly must learn to be extremely discerning when asked to go for job interviews as there are so many scams around.
JC
October 6, 2011
Me too…just received a call from 62223988 from a lady asking me to go down for interview. She never explained much. She said she will sms me with the address using this number 98374814.
After receiving this sms, I find it so weird without company name moreover is at MND building. So I google seach for this company using the address given and came to this blog. Thanks for sharing the info… I will cancel the appointment with them.
Thanks once again
RL
October 19, 2011
Thanks to the power of internet, I will not waste my time going for an interview at the address posted by RW. I was scheduled for interview this Friday. Thanks guys!!
Hadi
October 28, 2011
I went for the interview and did the DISC test. I found it interesting and I definitely benefitted as I know myself better now although I did not take up the offers that was given to me. I find the people there professional and not like what you say.
Jiahui
November 6, 2011
Hi Hadi,
DISC test is available freely on the web.
jamesi88
October 28, 2011
I just went for an interview 3 days ago, I find it to be alright though, did some profiling test and stuff like that good experience in my opinion, or maybe i’m just more open minded that most of you here =x
Jiahui
November 6, 2011
It seems like they may have improved their services. I would be happy to see that.
Lim
November 2, 2011
Hi there,
when for the interview, not bad. a good experience
lim
November 3, 2011
Hi Jiahui,
I left a message but realise that it was not posted on the blog. Does it mean that if the remark is good, you will deleted it ……. Just wondering what will you gain by doing it.
Jiahui
November 6, 2011
Hi Lim,
Truth be told I don’t visit my own blog often. Thus the tardiness in seeing your comment up.
This post is completely transparent, and you the readers are free to share your views and experiences.
deus
November 28, 2011
Hi Jiahui, not sure if you are aware but there is another blog post by this lady called cynthia and the comments are quite the opposite of what you and the people here have said.The link is http://tincynthia.wordpress.com/ if you people want to take a look. For my case I will personally go down and update you guys again on this matter.
twinsmama
December 6, 2011
I put my resume in Monster on Sun night, and guess what? This Grace call me up immediately on Mon (yesterday)! Super fast action!!
She asked am I looking for a full-time job then went on mentioning their addr, I told her I’m only looking for home-based job such as Data Entry or Translator, she paused for a second then immediately say I still can go for the interview. But NEVER mention what is the position or job nature, which actually puzzle me. She schedule me as 11am today and then she sms me their addr: 9 Maxwell Road MND Complex Annex A, #03-03, S(069112). (LWK Associates) But her name is shown as Ms Gwen in the SMS (+6598374814).
I tried to call her back to ask for more details but always go to the mailbox of GRACE (not Gwen)!
Thank you very much to this blog, I’ll not waste my time to go down….